If you are in the hospitality industry, then you should check out Chip Conley's new book. Chip, who is the founder and CEO of Joie De Vivre Hospitality, talks about his company's survival after 9/11 and dot bomb. By following Maslow's hierarchy of needs and transferring them to the workplace, Chip's survival through this devastating time was due to focusing on building meaningful relationships with customers and staff to create peak experiences.
The book is a must-read and available at Amazon for about $15.00.
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